Content Services

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Content management, also known as content services, is the process of organizing and consolidating these pieces of content (text, graphics, and multimedia clips) and tagging schemes (XML, HTML, etc,) in the most efficient way and storing them only one time in a repository, known as a content management system. The organized content can then be used over and over again (content reuse) for many different publications and repurposed for multichannel publishing.

Various types of content management systems exist to meet the needs of users in a range of different industries. Content management can entail anything from managing a website’s digital assets to storing enterprise documents such as branding guidelines, business plans, emails, and more.

Content resource management is an essential priority in healthcare, government contracting, and other industries with specific reporting requirements. It’s also useful in the financial industry, where transparency is critical, and in manufacturing, where accurate user guides and help documents are a key part of overall quality control.

Larger organizations have more complex content management needs, whether they include maintaining several regional websites with shared resources, or improving collaboration between distinct business units.